Digital Marketing Campaigns
Enhance your website visitor's experience. Provide quality content. Gain quality leads.
MembersFirst has created turnkey project-based marketing campaigns that have no annual fees, launch quickly and make a big impact.
We strategically place buttons to attract the ideal prospects for membership, waitlist interest, and events on your website. Your website visitor will click on these buttons and be directed to a landing page.
What is a landing page?
A custom page on your MembersFirst website is built specifically to interact with your website visitors who are looking to find what you have to offer through content on your site. They display specific information that features club details that are relevant to your visitor based on the campaign topic.
We create the content for you
You provide an effective solution for the visitor and an efficient solution for your lead generation by offering a short form on the page. After it is filled out the visitor will gain content that MembersFirst will create for you! We create content that we know converts.
Examples of Top Performing Content on MembersFirst Websites:
- Non-Resident Fact Sheet
- Benefits of Membership Ebook
- Digital Membership Brochure
- Wedding Guide
- Event Fact Sheet
- Renovation Reveal Ebook
Automated Follow Up
We use automation to send a follow-up email to each lead. We create this email to come directly from your club contact who you want your leads to be in touch with. (Saving you time.)
We create:
- Social copy to get you started in driving traffic to your landing page
- SEO (Search Engine Optimization) using keywords that are relevant to your goals
Develop a marketing email that can be sent to your existing leads to share the great content you have featured on your site. A great way to re-engage your leads list and stay connected with your most interested prospects.
Campaign Result
A follow-up email was sent. Since you have shared content that your new lead was seeking, they are more likely to reach out based on where they are in their discovery of your club. HOUSTON you have lift off! A website lead who is engaged.
If they don't reach back out, you now have a list of leads to make an action plan for future follow-up. We can help you assess what additional marketing emails might be a good fit for your leads list in the coming months.